Reinventing the mountain user experience!
Artistic Direction/Product market fit
BAM Design is working with Compagnie des Alpes to create a scalable white label tailored to the needs of each of its resorts, creating a unique and immersive user experience.
Context
In response to shifting customer demographics and preferences, Compagnie des Alpes is reimagining its mobile services to enhance the resort experience. Our "Northern Star" is to boost on-site satisfaction, allowing visitors to fully enjoy their time on the slopes. By catering to modern needs and preferences, the initiative reflects the company's commitment to meeting evolving guest expectations and ensuring a seamless resort experience.
Impact
We innovatively developed an app for "power users", aligning with their specific needs. Our strategy involved a strong market position, user-centric design, and a unified visual identity across various ski stations. This approach ensures an immersive, personalized experience for each user while maintaining a cohesive interface.
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Sponsor
It was a pleasure to work with BAM ! The resulting product is both robust and ergonomic, while at the same time opening up innovative and value-creating perspectives for the destinations in which we operate.
